Training Guide - Basics of Fundraising

We're excited to offer this free guide to help libraries raise the money they need to win their campaigns and elections.

Training Guide - Basics of Fundraising

We're excited to offer this free guide to help libraries raise the money they need to win their campaigns and elections.

Every campaign for libraries has to raise and spend money to maintain an intense level of activity. Political campaigns are becoming more and more expensive and therefore campaigns need to raise greater amounts of money to remain competitive. The fact is that, in order to keep up, library campaigns need to raise significant amounts of money to compete in the political arena. Without this money there can be no staff , no office, no phones, no signs or advertising, and no media coverage. Basically, without money, there is no campaign. This guide will help you understand how to raise the money you need to win!


 

This guide was written as part of EveryLibrary's efforts to train librarians to win elections and funding initiatives. EveryLibrary is a 501c4, Political Action Committee that has worked with over 60 library campaigns and helped them win over 230 million dollars in stable yearly funding.  We do this work becasue 90% of funding for public libraries comes from the will of local politicians and, in turn, from local voters. So it’s urgent that librarians, library supporters, and anyone interested in running an election or campaign for a library understand the strategies, resources, and tactics necessary for positive political action. Whether election day is four months away or four years away, there are immediate steps library leaders and local library ballot committees should take to help secure a successful ballot initiative later. For more complete training, our book is available from ALA Editions and Neal-Schuman Press.


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